
Strong brand visibility via search is important to every business.

Why this matters: Downtime can significantly impact the SEO optimization and rankings you’ve worked so hard for. Website search result rankings will drop 30% after six hours of downtime on average and stay down until the next Google Refresh, which can take 30-60 days. Website downtime can impact SEO by up to 30% Accurate and prompt alerting will help you resolve issues before customers even realize there is one. Website monitoring can be a vital step in decreasing customer problems related to downtime. Why this matters: It is clear that negative business relations speak louder than positive ones. White House Office of Consumer Affairs/ Beyond Philosophy While happy customers who get their issues resolved tell about 4-6 people. Your dissatisfied visitors will share their negative experiences with more people than your satisfied visitors will.Īverage dissatisfied customers tell between 9-15 people about their experience, and 13% of them tell more than 20 people.

If site reliability is top-of-mind for you, here are 10 stats to know about website performance in 2022.

Continuous testing of critical server, transaction, and integration workflows is imperative to prevent full-scale downtime incidents. These shifts have made it more important than ever for businesses of all sizes and industries to monitor uptime and page speed. Two major shifts are simultaneously taking place in the world of website monitoring: the acceleration of digital dependence has increased the need for high-performing websites and the frequency (and severity) of downtime outages continues to climb.
